Our final task for our advertising unit is looking at ‘culture jamming’. Culture jamming is a tactic used to disrupt or subvert the message of mainstream advertising. Common tactics include re-figuring logos, fashion statements, and product images as a means… Continue Reading →
To wrap up our opening unit on Advertising and the Media Triangle it is now time for you to deconstruct an ad of your choice (print or video). Select your ad and use the media triangle to deconstruct this ad…. Continue Reading →
Now that you have watched the film ‘The Greatest Movie Ever Sold’ it is now time to write your first blog response to the film and it’s topics. Click this link to see tips on how to write a successful blog… Continue Reading →
We continue our advertising unit today by looking at how product placement Popular examples of product placement. In one episode of House of Cards the endorsement by Apple became so over the top that viewers clearly saw through the… Continue Reading →
Both the Ad Guy and Under the Influence are two popular podcasts/radio programs that air on CBC. They discuss how advertisers use clever and unique strategies to convince target audiences to buy their products and the impact this has on… Continue Reading →
Today we start our Advertising Unit. Super Bowl Ads 2015 There is a advertising strategies hand-out and a print advertisement Power Point that outline basic techniques used in advertising. TASK In pairs select one of the print ads below and analyze how… Continue Reading →
Today we are discussing how to analyze media texts by using the media triangle. 1. Here is the Media Literacy PowerPoint discussed in class today. 2. Use the following website to examine the Media Triagle: http://www.frankwbaker.com/mediatriangle.htm 3. Using your blank Media… Continue Reading →
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